B2B SEO
B2B SEO for small service firms: the most open sector on Google
If you sell services to other businesses, Google is more open to you than to almost anyone. In our study of 5,953 live searches, small firms held 36% of page-one places in B2B services, the highest of any sector, and made page one for 87% of searches. BoltSEO writes and publishes the articles that let you take that space.
Why B2B services are so open
Business buyers search for a specific service with a specific need: a web design agency in their city, payroll help for a small company, office cleaning for a shared building. There are few marketplaces for that kind of service, so the first page goes to the firms that explain what they do. In our study, small web design agencies held 57% of page-one places, marketing agencies 50%, business coaches 47% and office cleaners 46%.
What wins in B2B search
B2B buyers research before they contact anyone: what a service costs, how to compare providers, what to ask, what the process looks like. Articles that answer those questions build the trust that leads to an enquiry, long before a sales conversation.
BoltSEO reads your website to learn what you offer and how you speak, finds those searches with live data for your market, writes the articles in your voice, links them to your service pages and publishes them to your site.
What every article includes
Written for a B2B service firm, by default:
A search your buyers make
Chosen from live volume and difficulty data for your market.
Your expertise, in your voice
Learned from your own pages, and adjustable with a written brand guideline.
Links to your services
Internal links to the relevant pages on your site.
Published for you
To WordPress, Shopify or Ghost, after your review or automatically.
Frequently asked questions
Is SEO worth it for a small B2B firm?
In our study it was the most open sector: small firms held 36% of page-one places in B2B services and appeared on page one for 87% of searches. Search volumes in B2B are often smaller, but each visitor is closer to a real enquiry.
Can it write about specialist services?
It writes from your own pages and your brand guideline, so the more your site explains your service, the more specific the articles are. You review each article before it goes live, by default.
Is there a free plan?
Yes: three articles a month, one website, no card, no end date.
How the automation works · See pricing
Read more: Our page-one study · For agencies
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